Tutorials > Search Engine Optimisation (SEO) > Search Engine Optimisation - What is all the fuss about? Part 1 - Intro
Search Engine Optimisation - What is all the fuss about? Part 1 - Intro
SEO is a tool to advertise your website. The objective is to get more people to visit your website, increasing sales and getting users to find information they want to see.
SEO aims to increase your websites ‘relevance’ in search rankings to push you up the rankings for certain keywords and search phrases, driving more traffic to your website. SEO is like marketing for your website.
This process is time consuming and really requires a lot of hands on work. There are specialist companies that are dedicated to just doing SEO and it is a labour intensive process but usually money well spent.
We have just highlighted some very important areas to start doing SEO on.
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